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Lost in the crowd?
Do potential customers NEVER find your website when searching on Google, MSN and Yahoo?
Why is this happening?
The Problem
Well probably most of the problem is down to your choice of keywords that you are using in your Header text you have chosen Keywords for the Description & Keyword fields that precisely represent your business. For example, if you run a Plumbing business you probably have the word PLUMBER in these fields. Great - if you top the search engines you will get 5,000 hits per day and will be working 24 hours a day to keep up with all the work. But unfortunately there are 17 Million websites using that same keyword - so the chances of Mrs Smith, who's pipe has just burst, finding you is pretty remote.
The Solution
The solution is simple - use keywords phrases that are more obscure. For example LOCAL PLUMBER - this gets about 10 searches per day - but there are only 80,000 sites using it.
Okay so there will be fewer people searching for these phrases - but there will also be far fewer website using these keywords. If you have a 20 page website - and each page is optimised - there is every chance that each page will achieve say 10 hits per day - that's 200 potential customers actually visiting your site!! With 50 pages - using carefully selected words - you could have 500 visitors each and every day!!
Make sure that you include these phrases about 5 times on the webpage you are using.
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